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	<title>Curious Marketeer &#187; True story</title>
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	<link>http://www.curiousmarketeer.com</link>
	<description>By Jeannie Chan - a passionate brand manager, fueled by intellectual curiosity and caffeine!</description>
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		<title>Inspired by a true story:  When to Just Don&#8217;t Care</title>
		<link>http://www.curiousmarketeer.com/2009/09/inspired-by-a-true-story-when-to-just-dont-care/</link>
		<comments>http://www.curiousmarketeer.com/2009/09/inspired-by-a-true-story-when-to-just-dont-care/#comments</comments>
		<pubDate>Mon, 28 Sep 2009 16:09:50 +0000</pubDate>
		<dc:creator>Jeannie Chan</dc:creator>
				<category><![CDATA[Job / Career]]></category>
		<category><![CDATA[Random Thoughts]]></category>
		<category><![CDATA[True story]]></category>

		<guid isPermaLink="false">http://jeanniechan.com/?p=844</guid>
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Scene  (In conference room C at approximately 9am):
In-house Creative Designer:  What?!?!  That wasn&#8217;t approved?
Me:  No&#8230;
In-house Creative Designer:  But, we&#8217;ve been moving forward with this already&#8230;
Me:  Um&#8230; why?
In-house Creative Designer:  Because I was told to!  You should have told us that this design wasn&#8217;t approved!
My inner monologue:  [...]]]></description>
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<a href="http://www.flickr.com/photos/smallbox/174532376/" title="photo sharing"><img src="http://farm1.static.flickr.com/44/174532376_2014345a56.jpg" alt="" /></a><br />
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<p><strong>Scene  (In conference room C at approximately 9am):</strong><br />
<strong>In-house Creative Designer:</strong>  What?!?!  That wasn&#8217;t approved?<br />
<strong>Me:</strong>  No&#8230;<br />
<strong>In-house Creative Designer:</strong>  But, we&#8217;ve been moving forward with this already&#8230;<br />
<strong>Me:</strong>  Um&#8230; why?<br />
<strong>In-house Creative Designer:</strong>  Because I was told to!  You should have told us that this design wasn&#8217;t approved!<br />
<strong>My inner monologue: </strong> <em>Um&#8230; I told your boss&#8230; and I would think that your boss would have told you&#8230; </em><br />
<strong>Me: </strong> Well&#8230; I&#8217;m sorry about the confusion.  But the design isn&#8217;t approved.  I&#8217;ll keep you updated after we talk with the big boss later today&#8230; I&#8217;m hoping to get approval this afternoon&#8230;<br />
<strong>In-house Creative Designer: </strong> Uh.  Fine.  Just keep me updated.<br />
<strong>Me:  </strong>Will do!  </p>
<p>Everyday I learn something.  On some days, it&#8217;s about marketing.  On other days, it&#8217;s just about life.  Today, I discovered a recurring theme in my meetings&#8230; people vent to me on matters over which I have absolutely no control. </p>
<p>I decided that this is when I should just don&#8217;t care.  Why?  Because caring takes energy, and I have limited amount of energy at the end of the day.  In these cases, I have no or very little control over the matter the person was venting about.  Therefore, a quick cost and benefit analysis would tell me that I could not exert enough energy to actually make a material change.  Therefore, in these cases, I should just don&#8217;t care.  I just need to let these comments roll right off of me, and focus my energy on something that would actually make a bigger change!</p>
<p><span style="font-size: 0.8em; margin-top: 0px;">Photo credit: <a href="http://www.flickr.com/photos/smallbox/174532376/">Dilbert tag</a>, originally uploaded by <a href="http://www.flickr.com/people/smallbox/">Ol.v!er [H2vPk]</a>.</span></p>
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