Tag Archives: framework

How to use a SWOT analysis

11442295205_57318c249e_z

SWOT analysis, or also known as SWOT matrix, is a structured planning method that evaluates the potential of a new product or business venture. The SWOT analysis is based on a determination of the possible and likely risks and rewards. It evaluates the strengths, weaknesses, opportunities, and threats (hence, the name) associated with the launching of a new product or […]

Read more