[Infographic] Four Senses of Buying Decisions

As marketers, we know that perception is reality.  This begs the question – what affects our perception?  Our perception is influenced by our 4 senses, and that means that our buying decisions are greatly influenced by these senses.  On the other hand, that means marketers can influence our perception by paying attention to how we influence the senses – and ultimately influencing purchase decisions.

This infographics showcases just exactly how much senses can influence purchase decisions!


Infographic of the Week: The Four Senses of Buying Decisions - An Infographic from qSample Blog

Embedded from qSample Blog

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