As we’ve discussed before, every little thing matters to a brand. Likewise, everything we do contributes to our personal brands. Questionable actions lead to questionable brands. There are numerous celebrity examples (e.g. Paris Hilton).

Today, there is a good celebrity example to look at.

Few of us have the opportunities to address “People of Earth” and have them actually pay attention.

Conan O’Brien has a very strong personal brand, through his own talents and his association with very other strong brands like the Tonight Show. His “People of Earth” release only enhanced that brand. It is easy for anyone to pick up his enormous passion for his job from this release.

We can all learn a lesson from that.

If you survey your workplace, would others know what your passion is? What have you done lately to demonstrate your passion?

Photo credit: vtdainfo

Related articles online

• Conan O’Brien’s manager says statement not about points or strategy (latimesblogs.latimes.com)
• Conan tells NBC he won’t wait up for them (thestar.com)
• Conan Won’t Do A Later Tonight Show (cinemablend.com)
• Conan O’Brien Leaving the Tonight Show (defamer.gawker.com)
• Conan O’Brien Says No To 12:05 (popdose.com)
• Conan Makes An Official Statement (perezhilton.com)
• Local viewers sympathize with Conan’s no-change stance (pbpulse.com)